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SintecMedia has provided the first broadcast management solution to aid small broadcast channels. The new international news and entertainment channel based in the Middle East, i24, will be adopting this product in order to increase revenue and optimize their platform.
SintecMedia’s product is known as CloudOnAir and is designed to meet both the technical and cost requirements of networks such as i24. Functions that the product aids with range from programming and scheduling to sales and marketing.
CloudOnAir is known as an SaaS, or a Software as a Service. What it does is provide networks with lower costs as well as high security and accessibility. By reducing costs and aiding these areas of network management, broadcasters are able to optimize their operations and achieve results difficult to obtain without a management solution such as this.
With most news
channels having an established history, i24 represents something new simply by having been launched this past year in July of 2013. Currently, i24 produces content in English, French, and Arabic and is available from a wide variety of devices beyond the television.
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